One of the beauties of the city is its sheer diversity. With more than 3 million foreign-born residents and dozens of vibrant enclaves, New York City’s melting pot is golden lore.
But urban environments are inherently greater than the sum of their individually diverse elements. The advantage of the “melting pot”, arguably, comes less from the stew, and more from the cooks gathered round the brew.
The question then is, how do you rally the cooks? In a place like New York City where so many types of people and industries live, it should be easy to bump heads across-industry, ethnicity, and income, right? Mix and match, throw a dash of spice, and voila! Cross-pollination.
All possible, but easier said than done. In the span of a day, I could go from work in a government office, to lunch with a friend creating a fashion-tech startup, to a tour of Harlem Biospace (the city’s first affordable biotech incubator), to drinks with a rep at a wine distributor. Across ethnic lines, I have my pick of the pot: dining options in Chinatown, Harlem, Little Italy, or Williamsburg. And across income brackets, there’s no avoiding the homeless person asking for change on the subway.
I could do all of that, but I could also just as easily retreat into a bubble: spending all day at work, occasionally checking Twitter as my portal to the world (90% of tweets on my feed which come from NYT, FT, WSJ, BI [add other elitist news acronym]-reading journalists/techies like myself) and hanging out with my similarly educated, millennial friends after-hours. This happens about 4/5 of my working days.
I’m not saying one scenario is better or worse than the other, but I am saying that one allows for greater exchange of new possibilities. You be the judge of which.
It’s deceivingly easy to be siloed into little cubby holes. Even in a city that prides itself on diversity – by nature of our occupations, orientations, social statuses- it’s natural to find ourselves placed in certain environments, gravitated toward the same types of people, and engaged in conversations that fit neatly into what we already know. This is fine. There’s something to be said about consistency and comfort. But for those who have chosen a city life, ignoring the diversity around us is like having a bunch of fresh ingredients ready for a great meal, and never actually throwing them in the pot to cook. You’re better getting take-out and moving to the suburbs. A true urban environment is made for serendipitous interaction, fusion of opposites, and a little bit of discomfort. We must be intentional about seeking it.
I’ll end with a story that reveals how easy it is to fall victim to our own bubbles. During NYC’s September primary election, a well-known figure in the tech community, Reshma Saujani, ran for the office of Public Advocate. She had started an organization called Girls Who Code and was married to another well-known entrepreneur, Nihal Mehta. She had the backing of major figures including Jack Dorsey of Twitter, who threw a fundraiser for her. I even included her and her husband on a Business Insider list of 16 power couples. So of course, I thought an election win was a sure thing. Everyone on Twitter seemed to think so too.
Well? Apparently I trust Twitter too much. It turns out Reshma didn’t even crack 5% of the vote. Had I bothered to check the polls or venture beyond my Twittersphere/usual tech blogs, I would have seen that the winner, Letitia James, had been ahead in the polls for a while. Now that I work in government, I’m aware of how well-liked Letitia is among government and community circles, making it slightly embarrassing that I had no idea who she was 3 months ago. I also see how few people within government know Reshma, which is also a bit of a shame because her influence through Girls Who Code is significant. Either way, it shows that sometimes, beyond our better judgement, we’re stuck in our little bubbles.
I’m afraid that with the increased emergence of niche-based groups, the population is becoming further fragmented. We stick with what we know. Corporatis in cubed nation, free spirits in their coffee shops. What would our world look like if skills were vetted outside their typical context? Classrooms in restaurants. Bankers in public service. Could be a complete disaster (like the mishmash soup I once created with random leftovers), or a beautiful stew of possibility (when the recipe is meticulously designed to maximize skill sets and tastes.)
Today’s problems cannot be met by government, business, or civil society alone. Yet until we are willing to peek into other worlds, we’ll never know how to create the best mix. We’ll simply remain imagining, instead of living, the possibilities.
For starters, this post is not about crepes. And it’s actually a pretty obnoxious and superficial post. But I can promise that I’ll get you outta here in less than 3 minutes (4 minutes if you’re multi-tasking) , so we can all get on with our merry royal baby-stalking lives.
This post is really about the 5 things I learned from my 2-month journalism internship. In reality, I learned a lot more than 5 things- not just about writing, but about technology, multimedia, and the way we consume information . Most likely, you wouldn’t have the bandwidth to read it all (nor I to write it). About 40% of you have already clicked away. Half of you will dart off after this paragraph. And I understand: there are more exciting GIFs waiting to be explored.
For those of you remaining (thank you), here are some lessons I learned from Business Insider that are invaluable not just for writers, but for anyone looking to leverage some influence in our modern, distractible, cyborg world.
I. Inflict emotion.
Why should anyone care? Ultimately, it boils down to framing: picking a nugget of information that will resonate.
The age of objective journalism is gone. A headline like this will get clicks, Dunkin Donuts Hired Psychotic Credit Card Thief Carolyn Kravetz As Director Of Communications ,
These headlines sound like bullish statements made at the bar, which is exactly the point. Read them, and you’ll see that they’re actually marvelous stories: the first being a serious piece of investigative journalism, the second a creative integration of new media.
We act on our instincts which are guided far more by emotion than logic. So, appeal to the audience with colorful adjectives , and the way YOU feel about something. It’s not completely PC, but I guarantee it will leave an impression and get people to bite into an important issue worth reading.
II. Simplify simplify simplify.
Humans like to digest information in compact bits, so any sort of list you can compile will be dopamine for the brain.
III. Pictures are (sometimes) more important than anything you’ll write.
I hate to use this story, but it’s a telling example of how superficial we are.
I manned a daily business advice column which averaged about 200-300 views per post. Each post had a picture of the person offering the advice. One particular post came from a businesswoman who shared an uncanny resemblance to Kim Kardashian. (Before you ask for the link, it wasn’t her.) Within a day, her post received over 1000 views, more than most of these posts receive in a lifetime.
Several commenters admitted the only reason they clicked was because of the “hot picture”. Admittedly, this post was not written better than any other post, but having a fair face certainly got people to care.
IV. Brother, be brief.
V. And clear.
I love a good story that weaves its way to an unforeseen ending in novel form. But theres a time and place for that, and the web is not that place. Albeit a few exceptions, a modern reader (or friend, colleague, whatever) wants to learn something new (with some context) fast.
Thanks to Henry Blodget, CEO of Business Insider, along with my editors Vivian and Gus, who helped elucidate these insights along the way.
I’m not saying page views are all that matter. I’m going to work for a government agency which isn’t exactly known for provocative, click-baiting headlines. Impact will be measured by relatively dry economic initiatives. But, for every silly story out there, there are a myriad of other stories that matter. If you can figure out how to get people to care about really important issues, you can maximize your impact and maybe, just maybe, increase your chance of doing something truly world-changing.
Got really vulnerable, y’all.
Last week, I had the fortune of meeting Christina Vuleta, founder of 40:20 vision, a website that offers advice from 40something women who have been there, to 20something women (like me) who are trying to figure it out. Christina was a panelist at a 40:20 Highwater Women panel where she, along with some other incredibly accomplished women, offered invaluable tidbits on how to navigate this thing called life. I feel extremely lucky to have made a connection with someone so willing to pass on her experiences and help the next generation weather through the rocky 20s.
I wrote a guest post for her site about a topic I’ve been thinking a lot about lately: failure.
Read it, but if you’re busy here’s the Cliff’s Notes version straight from the last two sentences:
Embrace failure as relentlessly as you pursue success. One is not better than the other, as they both simply bring us closer to the goal.
Elusively motivational? That’s how I like it.
Also, I haven’t said this before but to all who actually read these meanderings, thank you. I don’t get to see your faces often but simply knowing that there are faces is encouraging. It’s what keeps me typing. 🙂
I turned 23 yesterday. In the days leading up, I was asked what I wanted, to which I altruistically responded, “Oh, nothing at all!” Hm. A friend hinted that I write a wish list. Sp I jotted just a few things:
- personal trainer
- the new Mac OS
- iTunes gift card
- leather wallet
- skinny jeans (coral color)
- replacement pair of Gucci sunglasses
- bonus: a handsome smart young man
What a saint.
It’s not difficult to come up with things we could have that could make our lives better. There is always room for improvement. However, the second I start thinking about all the things I need, I start viewing life through a scarcity lens. An entity lacking this, needing improvement in that, and at its core, not good enough. Before I could finish my wish list, I had descended into a spiral of anxiety about everything I did not have and had not become.
I’m 23. There are many things I have yet to see or experience. Thinking about all the possibilities makes my mind whirl! The pressure to “make a difference” seems engrained in our generation. There is even an acronym for this affliction, outlined in this article by Priya Parker, “Millennials paralyzed by choice“. FOMO, or fear of missing out, stems from our hungry ambitions and desire for optimality. It happens when the media shows us cool images of what others are doing and where we could be, which almost always seems better than our own state. This is more than just an evil marketing ploy; FOMO trickles into our social media updates – “look, I”m doing this – how fun!!!” – tapping into our envious desire to one-up each other in life interestingness. Arranging our adult lives in optimal fashion is becoming a generational obsession. How do you get the best job in the best city, while keeping all options open?
There’s nothing wrong with wanting the best. It’s one of the reasons I’ve always wanted to live in New York. But every once in a while – usually while I am stressing about running late or how my dress is squeezing tight in the gut, – I remember an old man in Vietnam. He sat on the side of the road, dirtier than dirt, beaming dimple to dimple, crooked missing teeth and all. While complaining about the heat and voraciously fanning myself, I barely paid him any attention. He smiled at me, which struck me as supremely odd, for what had he to smile about? It was hot and disgusting. He had nothing and I wasn’t giving him anything. Yet in a single moment, ever so fleeting, I realized how wrong I was. Indeed, the man had nothing but he, in fact, had everything simply because he was happy with what he had. My life, ever abundant in tourist pleasures, was intrinsically starved. I continued fanning myself.
That was three years ago. Yesterday, I spent my birthday with my parents. We went grape-picking, ate dinner at a local Italian restaurant, and attended a classical piano concert. I got calls, messages, and cards from a handful of friends. The day was a hodgepodge of simple moments with the people who mean the most to me. There were times when I wondered what I’d be doing if I were in New York. A night out in the city would have surely been a birthday production…and what a shame if it weren’t, with all the options available! The operation would have been documented, yielding picture-perfect moments against a beautiful New York City backdrop (perhaps with a touch of Instagram editing) – – surely worthy of double-digit likes.
Yet back in Tennessee, I was wading through thorny bushes, spider webs, and buzzing bees (only to find rotten grapes). For a few minutes, I yearned for some city grandeur. Then I heard my Mom’s Chinese shrieks. She had found a perfectly ripe batch of grapes. Her cute little visor bobbed in the trees ahead. Lest the vineyard owners call the cops on her for disturbing the peace, I had no other choice but to see what she was referring to. So I stormed through more spider webs, tripped, and got caught in laughter, wondering why I would ever in my right mind trade this comical experience for uncomfortable heels, birthday shots, and exorbitant tax fares.
I was in bed before midnight, which was glorious. As I went to sleep, I came to the conclusion that when faced with choices, I want everything. It’s selfish and causes unnecessary stress, not to mention incredibly self-deprecating. So, what do I really want? To be content with my one life, the way it is, the way I am- simple, true, and loving.
So, that is what I am giving myself: freedom. Freedom from FOMO. Freedom from the should-haves, could-haves, would-haves. Freedom to know I am not missing out and that, in fact, I have everything I already need.
Thank you to all my friends, family, and well-wishers who are shining reminders of life’s abundance.
I’m sure the title has you assuming all sorts of things, foremost being that I’m egotistical.
Which is probably true. But in all honesty, the only reason I’m publishing a particular letter I received is because it highlights a common dilemma facing millennials now. In the past year, I’ve crafted a number of responses to similar questions posed in the letter below. For my own clarity, I’ve consolidated my answers into a single post for the interest of anyone seeking life advice from an equally clueless (but well-meaning) 20something.
I don’t know if you remember me, but I feel like I have been following your life for a couple of years through your various blogs (creepy, maybe?) ever since I met you so long ago. I guess I just wanted to tell you that your writing and your life have amazed me as I’ve been following, the travels in Asia, and Europe, and now the adventures in New York. I have loved every single one of your blogs.
I have a few questions if you don’t mind! How did you develop the courage and confidence in yourself to pursue your goals? Being a freshman, I feel as though the future is so daunting and I really have no idea what I’m doing with myself and what direction I’m trying to head in and I’m scared that I’m wasting precious time by not knowing. Also, how are you able to design concrete projects and goals from your passions and loves?
I’d also love to collaborate with you on something one day, if you ever have a space in one of your projects for me in the future. 🙂 And one day I hope we can perhaps meet up for a great conversation over coffee, when I feel less like a child and whenever we may be able to cross paths one day.
But most of all, I’m just sending in some love and fanmail.
(SN: I think this blog could die happy knowing that in its short life, at least one person didn’t dismiss its babbles as useless. Thanks!)
What a lovely surprise to read your message. It is my first piece of “fan mail”, though I would hardly say I constitute it. However, I do often wonder if I am writing for an audience greater than one (that being myself), so your letter is reassurance that I’m at least writing for two 🙂 Thanks for reading!I’ll try my best to answer your questions but keep in mind that finding confidence and bliss is a never-ending process. I graduated from college last year and was pretty all-over-the-place with what I wanted to do, though to many my future must have seemed a sure thing. I was a broadcast journalism major from start to finish and really involved w/internships, working at television stations, etc. Now I’m working on digital strategy for entrepreneurs in NYC. Some may say I’ve veered far from my college path. True – I’m not on the news. But people change, as well as the circumstances we’re called to. In reality, I don’t think I’ve veered terribly far. The skills I learned from college journalism are applied often in my job – just not in the exact way I initially envisioned – and that’s okay. You may or may not have heard, but your undergraduate major does not matter a whole lot after you graduate. What matters much more is your skill set.Here’s my general advice:Experiment. There is no other time in your life when you aren’t bound to bills, serious relationships, family, jobs, or illness than now. Now is the time for you to try everything under the sun that suits your fancy (though don’t get too crazy with the drugs and alcohol ). Tinker with shit. Talk to strangers – that’s one way to really develop confidence.Most importantly, don’t think you’re wasting time. Believe me, life works in funny ways. In some way or another, every random, seemingly useless thing you learn will be of use down the road. Even if not in a vocational sense, there’s no harm in learning something for the pure sake of edifying your mind. It just makes you a more interesting person which is actually a lot more important than having a practical use for every single thing.As for developing concrete projects, think about what you want to improve in. Writing? Public speaking? Juggling? Drawing? Your answers should somewhat align with what you’re scared of. Design your projects in that line. The scarier, the better, and the more you’ll grow.