I can be unreasonably sentimental about certain things. The Lower East Side and El Barrio, for instance (i.e. the real New York). The NYC subway (even when its latest track record doesn’t warrant it). Hole-in-the walls. Gaia is another prized possession in this category, a small Italian cafe in the Lower East Side named after the force behind…
Abhi Lokesh and Alex Theodore are co-founders of Fracture, a start-up company based in Gainesville, Florida, and are constantly searching for the perfect team. They both agree that finding the right people to join the company is their biggest challenge. “To me, it’s somewhat personal,” says Lokesh. “I want to prove that Fracture can be the…
“Edgy, stunning world-domination.” It is not quite the description you would expect for a photo printing company. Then again, the goal is not to simply print but to make memories tangible on glass, according to Sarah Ludwig, a Fracture employee. Fracture, a term coined by the company’s founders, Abhi Lokesh, 23, and Alex Theodore, 26, is defined as a…
I never knew how tough it could be to say goodbye to a business. My boss closed a restaurant in Harlem on Wednesday. Hoards of people came to pay their respects with a glass (or two or three) of wine, toasting to the restaurant’s 4.5 year run. It was a sad occasion, though by the…
Some of you may be familiar with Foursquare, the fast growing location-based mobile application that encourages people to explore local businesses and check-in for points, potential discounts etc. Like many, I was initially a bit hesitant with the check-in service because I couldn’t quite understand its value. Two years ago, I asked an early Foursquare adopter…
How did we ever find good restaurants and services before the Internet? I remember the days when observations like “Mrs. Smith told me that her friend’s son’s girlfriend’s mother’s ex-husband recently opened an Italian restaurant that’s pretty decent” were considered highly useful. Based on these sole recommendations, off we’d go to the pizzeria- such adventurers-…
Read more Lesson #3: Beyond the transaction, connecting is key.
The Social Files 