Ideation is like a breezy joy ride along the Pacific Coast Highway. With all the smiling possibilities and wind-in-your-hair serendipity, the drive is exhilarating.

I can spend hours bouncing ideas. Things usually end on a high but eventually, like a joy ride, I have to get out of the car. Make moves. Get shit done.

Oh, how I often yearn to stay in the car. After all, who wants to stop and park on a windy road high on the cliffs when the view is just so perfect behind closed doors? But it is all just a sight – or a very good brainstorming session – if you never get out to explore what is actually possible given the surroundings.

Ideas are a dime in a dozen. A good idea that can actually happen takes discipline and a neurotic focus on the “how”.

I have yet to actually drive the Pacific Coast Highway. But I imagine that when I do, the wind will blow my hair into an effortless tussle amid the mind-blowingly beautiful backdrop. I’ll laugh endlessly with the love of my life as we beat on in a red Mustang, not a care in the world, all the while wondering what the crashing surf below is like. Maybe we’ll stop the car and actually hike down. I hear the beaches are inaccessible. Even better. Once there, we’ll build a sand castle and claim territory.

Of course, this is all imagination. I’m a dreamer. I have no idea where to park, how to get down to the beach, or who this hypothetical partner-in-crime would be. Dreams are grand, yet far too easy.

Always dream. Thereafter, execute. Marry inspiration with pragmatism. It’s the only way anything will happen.

inspiration life lynne guey #lynne guey execution ideas inspiration pragmatism vision